The New Sony A77 and A65 Heat up the Camera Market and Megapixel Race

by Peter Zack


Today Sony announced 2 new Alpha series DSLR’s in the A77 and A65 models that will be due for shipping in October. These cameras feature the Sony Translucent Mirror Technology with APS-C sized sensors. Both have increased high ISO capabilities such as the A77 at: ISO 100 – 1600, ISO 100-12800 selectable with upper or lower limit and the A65 even goes to ISO 16,000. Both have full movie capabilities and flip style LCD’s as well.

One feature I fine very interesting is the veiwfinder and the ability to customize it’s display. From the Sony web site:
“Both cameras showcase a remarkably crisp OLED Tru-Finder™ viewfinder, the world’s first of its kind. With a 2359k dot (XGA) resolution, this precision electronic viewfinder offers a bright, highly detailed, high contrast image with 100 percent frame coverage and a wide field of view comparable to the most advanced class optical viewfinders.

However, unlike optical viewfinders, users have expansive customization capabilities through the XGA OLED Tru-Finder™ viewfinder and can preview the effects of adjusting exposure, white balance and other settings in real-time. Photographers can also make fine focus adjustments via a zoomed-in portion of the image.”

The A77 and A65 offer a 24.3 MP APSc sensor and a very fast continuous shooting rate of 12 frames per second (the A65 is 10/fps) when in Continuous Advance Priority AE.

Prices on the A77 are reported as: $1399 and $899 for the A65 (subject to change)

I guess the megapixel race continues…..

A few other key features of the A77:
24.3 effective megapixel Exmor APS HD CMOS Sensor and enhanced BIONZ processor
Magnesium alloy and plastic exterior (A77) and Plastic A65
12 frames/second at full resolution with full-time phase-detection autofocus (A65 10fps shooting speed)
19 point autofocus with 11 cross sensors
Full 1080p video
3-inch tilt/swivel LCD, 921,000 dots
Built in GPS
TTL 19-point phase detection AF system with 11 cross sensors (A65 15-point with 3 cross sensors)
Top status LCD on A77, none on A65
Maximum shutter speed A77 1/8000th and A65 1/4000th

You can read and see more about these cameras here: Sony press release

Cheers and good shooting
-Peter Zack

Related posts:

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  2. Sony A33 and A55: Old Technology Put to New Use
  3. Sony to Go 100% Translucent, so Allow Me to Be Transparent
  4. One Step Closer to a Modular Digital Camera: The Ricoh GXR
  5. Safeguard Your Camera by Registering It

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